Tuesday 12 October

7:00am

8:15am

Franchisee Breakfast - Julie Cross and Tony Melhem, FCA Deputy Chair & Chair of the Franchisee Forum

8:25am

8:45am

9:30am

10:05am

Opening

Keynote 5 - "2010/2011 Outlook" Steve Wright, Executive Director, FCA 

Keynote 6 - "The truth is out there" Professor Lorelle Frazer, Griffith University

Keynote 7 - "Moment of relevance" Ross McDonald, Head of Retail & Consumer Goods Google Australia

10:55am

Morning Tea and Trade Exhibition

Concurrent Workshops Sessions

Room

Stream

Waianbah Room

Leadership

Elston Room

Fundamentals

Hinterland Room

Best Practice Operations

Verandah Room

Growth Strategies

11:25am

Session 5A

Key Performance Indicators

Managing the Business by numbers and keeping control. Leaving no ambiguity for field management.

Chair: David Campbell, Avatar

Session 5B

Fighting adversity

Practical examples of handling adverse publicity and other external threats

Chair: Stephen Giles, Norton Rose

Session 5C

Local Area Marketing

From Good to Great

Optimising your return on investment

Chair: Julie Cross

Gis Marven, Whirlwind Print

Session 5D

Buying a job and manual labour franchise systems

Are franchisees buying a job? Is buying a job a good or bad philosophy in franchising? Should you promote this fact with manual labour style franchises?

Chair: Rod Nuttall, Best Practice Franchising

Warren Ballantyne, GutterVac

Ben Forrest, Superfinish Express

George Yammouni, Bathroom Werx

12:10pm

Changeover

12:15pm

Session 6A

Franchise business re-sales

How can you handle re-sales and keep control to ensure a good outcome for all parties?

Chair: Steve Finn, Finn Franchise Brokers

Todd Clayton, Eagle Boys Pizza

Lesley Harrison, Subway Systems Australia

Ralph Edwards, Lease 1

Len Ferguson, Finn Franchise Brokers

Dione Mauric, Finn  Franchise Brokers

Session 6B

Split of business responsibilities - Setting fees for service based franchisees

Who should be responsible for what within the business system? How do you determine the ratio between fees and business responsibilities?

Chair: Richard Baker, Parmalat

Justine Hayek, Bartercard

Jodie Brenton, Life Resolutions

Session 6C

Franchisee Success

Hear from some of our most successful franchisees. They will share some of the strategies and tactics that made them successful.

Chair: Garry Fryer, Inxpress

Carolyn McManus, The Coffee Club

Kerry Noyes, Fastway Couriers

Prof. Lorelle Frazer, Griffith University

Session 6D

On-line marketingfor franchise groups

How do you optimise your presence and find customers via good website and internet marketing tactics

Chair: James Horne, Balance Internet

Ross McDonald, Google Australia

James Hayward, Forty Winks

1:00pm

Lunch and Trade Exhibition (NOTE: Exhibition closes after lunch)

2:00pm

Keynote 8 - "Franchising: The culture shift". Greg Nathan, Franchise Relationships Institute

2:45pm

Keynote 9 - "Triple bottom line": Peter Huskins, Director ShopAbility

3:30pm

Afternoon Tea

4:00PM

Keynote 10 - "Protecting the environment" Bob Irwin, Conservationist with Kenton Campbell, Zarraffa's Coffee. Bob will describe his plight in life to protect the environment and wildlife.

Bob Irwin's presentation proudly sponsored by Zarraffa's Coffee

4:45pm

Close

7:00pm

Excellence in Franchising Awards Gala Dinner (Separate registration required)